Nicole Bearne

Nicole Bearne has been at the forefront of Formula 1 for over 25 years, contributing to the success of Brawn Grand Prix and Mercedes-AMG Formula 1 teams. Her extensive experience includes executive and technical operations, internal communications, employee experience, and Corporate Social Responsibility (CSR). Nicole's unique blend of real-world F1 business acumen and academic expertise makes her a compelling speaker for various audiences.

Keynote Topics

• F1 Team Leadership: Insights from Nicole's career with championship-winning teams, including Brawn Grand Prix and Mercedes-AMG.
• Internal Communications: Strategies for nurturing strong team culture and high employee engagement within high-performance environments.
• Corporate Social Responsibility: Discussing the importance and impact of CSR initiatives in the motorsport industry.
• Employee Experience: Building happy, high-performing, people-centric organizations using lessons from F1.

Career Highlights

British American Racing: Nicole began her F1 career in the late 1990s with British American Racing, working alongside Jacques Villeneuve, Craig Pollock, and Adrian Reynard. She played a crucial role in establishing the team in Northamptonshire.

Success with Brawn Grand Prix: Between 2007 and 2013, Nicole worked closely with Team Principal Ross Brawn, contributing to the team's remarkable 2009 season where Brawn GP won both the Drivers' and Constructors' World Championships. This story was captured in the 2023 Disney+ documentary "Brawn: The Impossible Formula 1 Story."

Leadership at Mercedes-AMG F1: Following the team's acquisition by Mercedes-Benz, Nicole helped secure eight Constructors' championships as Head of Internal Communications, working with drivers such as Lewis Hamilton, Nico Rosberg, and Valtteri Bottas. She was instrumental in fostering a strong team culture and high levels of employee engagement within the 1,300-person organization.

Founder and Director of The Comms Exchange: Nicole now leads The Comms Exchange, leveraging her F1 business experience and academic knowledge to help organizations build high-performing, people-centric cultures.

Book Nicole Bearne for your next event for expert insights on F1 team leadership, internal communications, and CSR. Her extensive experience and dynamic presentation style make her a captivating speaker for any audience.

Listen to Nicole Speak >